I spent the weekend with Ben and Jerry.
Okay, so that would be Ben and Jerry of the feline world (AKA my sister’s cats), not Ben and Jerry of the ice cream world (although the former pair were named after the latter pair due to my sis’ love of the dairy dessert!).
It seemed fitting to come home yesterday from visiting Loreen on Long Island, along with her two friendly felines, to hear today that Vermont-based ice cream company Ben & Jerry’s was teaming up with the popular Canadian musicians, the Barenaked Ladies, to introduce the first-ever Canadian flavour of ice cream – “If I had 1,000,000 Flavours.” (If the name of this flavour and band mean nothing to you, the BNL are a well known and beloved Canadian rock band – made up of fully clothed men – who’ve had numerous hits, one of them – “If I had $1,000,000.”)
“If I had 1,000,000 flavours” is a wild and wacky combo of vanilla and chocolate ice cream, peanut butter cups, chocolate-coated toffee chunks, white chocolate chunks and chocolate-coated almonds. Apparently it is the most ingredient-packed ice cream Ben & Jerry’s has created.
Ben & Jerry’s and the Barenaked Ladies are celebrating the launch of “If I had 1,000,000 flavours” by asking Canadians what ingredients they would include if they had a 1,000,000 flavours?
Starting today, Canadians can go to www.benjerry.ca and create your own 1,000,000 flavours ice cream portrait. You also have a chance to win four front row seats to a BNL concert and a year’s supply of the new ice cream. And, you can get a free download of “If I had $1,000,000″.
The new flavour of ice cream will be sold at Ben & Jerry’s scoop shops. Not sure where to find one in Canada? Unfortunately, there aren’t many locations. Check here to see if there’s one near you.